# Analytics

## Overview

In this section, Visibrain is giving you languages, hashtags, expressions, and emojis the most used within you *Topic* and over the period of analysis you chose.

#### Get more information

Click on an item to apply an automatic *Filter* and see all related posts and KPIs.

#### Customize what you see

Click on the action button (three vertically aligned dots) to customize an item.

<figure><img src="/files/ZI9RUELArsIcKgBX7vBY" alt=""><figcaption></figcaption></figure>

#### Export what you see

Click on the action button (three vertically aligned dots) of a section to export it (CSV, GEXF and PNG are available) or to add it to a [*Smartboard*](/platform-guide/smartboards.md).

<figure><img src="/files/VSnv7Vd7mdneEdcnzB1V" alt=""><figcaption></figcaption></figure>

## Languages

All languages represented in your *Topic*'s posts are presented here in order of occurence. You can click on one of them to apply an automatic *Filter* and see all related publications and KPIs. The percentage represents the number of publications in that language out of the total number of publications.

<figure><img src="/files/vWK6eoB73siuYtxZsxjT" alt=""><figcaption></figcaption></figure>

*In this exemple, 23 200 messages have been posted in english during our period of analysis, and it represents 57,6 % of the total of posts.*

{% hint style="info" %}
In this part, X (formely Twitter) includes cases of non-detection of languages, which give you additional indications:&#x20;

*- Mentions only*\
*- Cashtags only*\
*- Hashtags only*\
*- Medias links only*\
*- Short text*\
*-* X (formely Twitter) *card only*\
*- Emojis only*

These elements indicate that it is not possible to determine the language of the tweet, but you can use them to isolate relevant tweets, or choose to remove them.
{% endhint %}

## Hashtags

All *Hashtags* included in your *Topic*'s posts are presented here in order of occurrence. You can click on one of them to apply an automatic *Filter* and see all related publications and KPIs. The percentage represents the number of publications with this hashtag out of the total number of publications.

<figure><img src="/files/bPaTTVi8RTlcsXbu1o8A" alt=""><figcaption></figcaption></figure>

*In this exemple, the hashtag* #sanofi *has been used 2 066 times during our period of analysis, and it represents 14,6% of the total of posts.*

## Expressions

All *Expressions* included in your *Topic*'s posts are presented here in order of occurrence. You can click on one of them to apply an automatic *Filter* and see all related publications and KPIs. The percentage represents the number of publications with this expression out of the total number of publications.

<figure><img src="/files/bDu8QoLQZGRwsQbrIgrh" alt=""><figcaption></figcaption></figure>

*In this exemple, the expression* prices *has been used 3 832 times during our period of analysis, and it represents 20,8% of the total of posts.*

## Mentions

**\[On X (formely Twitter), Instagram and TikTok]** All *Mentions* included in your *Topic*'s posts are presented here in order of occurrence. You can click on one of them to apply an automatic *Filter* and see all related publications and KPIs. The percentage represents the number of publications with this *Mention* out of the total number of publications.

<figure><img src="/files/0RbWUyj7xi3JUvE0k1tR" alt=""><figcaption></figcaption></figure>

*In this exemple, Sanofi's account has been mentionned 1 467 times during our period of analysis, and it represents 9,5% of the total of posts.*

{% hint style="info" %}
Please note that on X (formely Twitter), mentions also includes retweets.
{% endhint %}

## Countries

**\[On Facebook and Youtube only. On X (formely Twitter), countries are available on the** [**Demographics** ](/platform-guide/explore.md#demographics)**tab.]** All *Countries* specified on the Facebook pages and YouTube channels related to your *Topic* are presented here in order of occurrence. You can click on one of them to apply an automatic *Filter* and see all related publications, pages/channel and KPIs. The percentage represents the number of publications from this *Country* out of the total number of publications.

<figure><img src="/files/ERCxe1cfzOgPcpMnkENW" alt=""><figcaption></figcaption></figure>

*In this exemple, 196 messages have been posted from an Indian page/channel during our period of analysis, and it represents 14,1 % of the total of posts.*

## Emojis

All *Emojis* included in your *Topic*'s posts are presented here in order of occurrence. You can click on one of them to apply an automatic *Filter* and see all related publications and KPIs. The percentage represents the number of publications with this *Emoji* out of the total number of publications.

<figure><img src="/files/mdT1B0U6aY9UMTPkPabS" alt=""><figcaption></figcaption></figure>

*In this exemple, the Emoji* [*💉*](https://emojipedia.org/fr/seringue/)  *has been used 660 times during our period of analysis, and it represents 2 % of the total of posts.*

## Websites

All *Websites* shared in your *Topic*'s posts are presented here in order of occurrence. You can click on one of them to apply an automatic *Filter* and see all related publications and KPIs. The percentage represents the number of publications sharing this website out of the total number of publications.

<figure><img src="/files/grWwlOFwdytC5NoZgsAc" alt=""><figcaption></figcaption></figure>

*In this exemple, the Website NBCNews has been shared 4 441 times during our period of analysis, and it represents 19,1% of the total of posts.*

## Post and Content types

**\[On Facebook and Instagram only]** This section allows you to identify and analyse the most used type of post and content.

On Facebook, you have 6 different kind of post :&#x20;

* Link
* Photo
* Video
* Album
* Text
* Music

On Instagram you have 2 different kind of contents and 3 different kind of posts :&#x20;

Content :&#x20;

* Photo
* Video

Posts :&#x20;

* Feed
* Reels
* IGTV

All *Post Type and Content Type* represented in your *Topic*'s posts are presented here in order of occurrence. You can click on one of them to apply an automatic *Filter* and see all related publications and KPIs. The percentage represents the number of publications of this kind out of the total number of publications.

<figure><img src="/files/t7ResVDfWY6XvlyYfqNL" alt=""><figcaption></figcaption></figure>

*In this exemple,  44 344 links have been sharedduring our period of analysis, and it represents 87% of the total of posts.*

## Sentiment

The pie chart shows the dominant sentiment within your *Topic*.&#x20;

<figure><img src="/files/Jt3wIxHwHitIvC5ZMl88" alt=""><figcaption></figcaption></figure>

*Sentiments* represented in your *Topic*'s posts are presented here in order of importance.&#x20;

The percentage represents the number of positive, neutral or negative posts out of the total number of posts.

<figure><img src="/files/Myh4wEs66zxrxDZRrcJ8" alt=""><figcaption></figcaption></figure>

*In this exemple, 263 messages considered as positives have been posted during our period of analysis, and it represents 18,9 % of the total of posts.*

## <mark style="background-color:green;">Export data</mark>

You can export each *Analytics* tabs clicking on the action button (three vertically aligned dots).

<figure><img src="/files/xNgk84wsEwuSO7ta3kC9" alt=""><figcaption></figcaption></figure>


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